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Shop of Region
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Project news

Multiplikator Info in East Styria

23-06-2021

Multiplikator Info on 17. 06. 2021 in Eat Styria

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Shop of Region Newsletter I.

30-06-2021

The first newsletter of the project is online available.

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Partner forum in Hegykő

15-07-2021

The partner forum of the Shop of Region project took place on 15 July 2021 at the Tornácos House in Hegykő.

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First Professional Day in Vienna

26-09-2021

23. September 2021 - got to know the good practices mainly of Hungarian businesses in Vienna

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Second professional day in Vienna

17-10-2021

14. Oktober 2021 - got to know the good practices in the Viennese district Währing

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Third professional day in Vienna

21-11-2021

19. November 2021 - got to know the good practices for Austrian regional product shops and distribution channels

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The summary and analysis of interviews is ready.

31-01-2022

The summary and analysis of interviews is ready.

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Supply Analysis in Vienna

01-02-2022

The Vienna Supply Analysis has been completed.

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European Best Practices

06-02-2022

The study on European best practices in the distribution of regional products has been completed.

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Market research in Vienna

01-03-2022

The market research in Vienna has been completed.

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Shop of Region Newsletter II.

14-02-2022

The second newsletter of the project is online available.

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Shop of Region Newsletter III.

07-03-2022

The third newsletter of the project is online available.

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Vienna Local Product Sales Tour and and Workshop (Info-Cafe)

05-04-2022

In the project Shop of Region, a local product sales tour and workshop took place in Vienna on 5 April 2022. Following a small group road show in the morning, the results and conclusions of the work done so far were presented at the Hungarian Embassy in Vienna, as well as the current status of the planned shop concept. This was followed by a joint analysis and evaluation of the experiences of the morning road show in the city centre.

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Bucklige Welt – Linking local product marketing and tourism offers – gaining experience and workshop (Info-Cafe)

08-04-2022

In projekt Shop of Region, another Info-Café event took place on 8 April 2022. This time, the focus was on the marketing of local products and related tourism offers, followed by a professional workshop in Bucklige Welt.

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Local product marketing best practices study tour in Northern Italy

25-04-2022

The next step of the Shop of Region project was the province of Friuli-Venezia Giulia in Northern Italy, where we spent almost four full days (19-22 April 2022) learning about a variety of local product marketing best practices.

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Shop of Region Newsletter V.

28-06-2022

The fifth newsletter of the project is online available.

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Summary analysis based on the results of the interviews, the supply analysis and the market research

01-04-2022

The summary analysis based on the results of the interviews, the supply analysis and the market research is ready.

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Expo of the project Shop of Region

23-05-2022

On 21 May 2022, a Shop of Region Expo took place in Vienna, where the Hungarian and Austrian potential suppliers interested in the project and actively participating in it had the opportunity to introduce themselves to each other, to get to know each other, to look for new sales channels and to gain experience.

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Short film of the Market Festival in Vienna 21.05.2022

26-07-2022

The video is available on YouTube.

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Study trip to regional products and workshop – Eastern Styria

07-09-2022

On 07 September 2022, a study trip to Eastern Styria took place, where participants not only learned about regional best practices, but were also able to learn about the current state of the store concept during a workshop.

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Shop of Region Newletter March 2022

25-03-2022

The new newsletter of the project is online available.

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Closing partner forum in Hegykő

20-10-2022

A partner forum was held on 20 October 2022 in Hegykő, with the aim of presenting the results of the project from the Austrian and Hungarian side and sharing the current experiences of local product marketing. The event also provided an opportunity to learn about good practices of producers of local products in the Fertő region.

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Advent regional product show and closing conference

08-12-2022

As a Hungarian partner of the project Shop of Region, KVA 2022 held an advent regional product show and closing conference on 8 December 2022 in Mosonmagyaróvár.

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Shop of Region Newsletter - December 2022

29-12-2022

The new newsletter of the project is online available.

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Communication concept

30-06-2021

A communication concept was created for the project.

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Information flyer of the projekt

30-06-2021

A bilingual information flyer has been created.

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Documents related to the implementation concept

31-12-2022

Plans, concepts and analyses prepared for the T2 work package

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