SO21 Cultural and natural heritage
Regionalmanagement Burgenland GmbH
ERDF co-financing:€ 2 330 555,50
Total budget:€ 2 741 830,00
Timeline:05/2016 - 04/2020
Fertő-Hanság Nemzeti Park Igazgatóság
Nationalpark Neusiedler See – Seewinkel
Őrségi Nemzeti Park Igazgatóság
Balaton-felvidéki Nemzeti Park Igazgatóság
Austria’s and Hungary’s joint natural heritage in the West Pannonian area is characterized by a diversity that is unique in Europe, moreover it can be experienced throughout the year due to the special topography and climate of the region – a repository of opportunities the cross-border aspects of which have only been partly made use of so far.The main goals of the project are therefore: the coordinated use of natural and cultural heritage, through developing the network of West Pannonian nature and national parks established in 2008, that have been keeping close contact with the key actors of regional development, and the development and optimization of sustainable, cross-border, accessible (barrier-free) nature-tourism offers.
Further important aims of the project are the common quantitative and qualitative development of visitor programs in the nature and national parks; the mutual definition of nature tourism; the perfection of opportunities that establish nature experience, and serve environmental education, and awareness-raising purposes; developing the activities and infrastructure that allow nature experience to be accessible to people with special needs; furthermore increasing the involvement of tourism organizations in an effort to prolong the nature tourism seasons.
The project partners evaluate the specific demands for the development of nature tourism services on both sides of the border in an effort to determine a joint approach and joint marketing strategy for the future positioning and design of these services. Tourism strategies in both countries resp. areas underline the importance of intact nature for their marketing – the acceptance to communicate new nature experience programs is therefore quite high. This establishes a cooperation that is not only cross-border but cross-sectoral (nature protection - tourism - education) in its nature that all professional fields of the border region can benefit from similarly.